Cookies and Privacy Policy
This Privacy Policy describes how inversia.com (the "Site" or "we") collects, uses, and discloses personal data from those who visit or make a purchase on the Site.
Contact
After reading this privacy policy, if you have any further questions or need more information about our privacy practices, or if you wish to file a complaint, please contact us at customerservice@inversia.com.
Collection of Personal Data
When you visit the Site, we collect some data about your device, your interactions with the Site, and all the information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, any information about an identifiable individual (including the information below) is considered "Personal Information." Please refer to the list below for more information on the personal information we collect and why.
- Device Information
- Purpose of collection: To load the Site accurately and to perform analytics on the Site's usage to improve and optimize our Site.
- Source of collection: We collect automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
- Disclosure for business purposes: Shared with our processor Shopify.
- Personal information collected: Web browser version, IP address, time zone, cookie information, which websites or products you view, search terms, and how you interact with the Site.
• Order Information
- Purpose of collection: To provide products or services related to fulfilling our contract, process payment information, facilitate shipping, provide invoices and/or order confirmations, communicate between the Site and the user, track our orders for potential risks or fraud, and provide information or advertising related to our products or services.
- Source of collection: Collected by the site and entered by the user.
- Disclosure for business purposes: Shared with our processor Shopify.
- Personal information collected: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
Sharing of Personal Information
We share your personal data with service providers to help us provide our services and fulfill our contracts with the user, as described above. For example:
- We use Shopify to power our online store. You can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy.
- We may share your data to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other legal request for information we receive, or to protect our rights.
Behavioural Advertising
As described above, we use your personal information to provide targeted advertisements or marketing communications we believe may be of interest to you. For example:
- We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/.
You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout. - We share information about your use of the Site, your purchases, and your interactions with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases, through the use of cookies or similar technologies (to which you may consent, depending on your location).
- We use Shopify Audiences to help us display ads on other websites with our advertising partners for shoppers who have made purchases with other Shopify retailers and who may also be interested in what we have to offer. We also share information about your use of the Site, your purchases, and the email address associated with your purchases with Shopify Audiences, through which other Shopify retailers may make offers of interest.
For more information about how targeted advertising works, you can visit the Network Advertising Initiative ("NAI") educational page at: https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
- FACEBOOK - https://www.facebook.com/settings/?tab=ads
- GOOGLE - https://www.google.com/settings/ads/anonymous
- BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
You can also opt-out of some services by visiting the Digital Advertising Alliance's opt-out portal at: https://optout.aboutads.info/.
Using Personal Information
We use your data to provide our services, including offering products for sale, processing payments, shipping, and fulfilling your order. We also use your data to keep you informed about new products, services, and offers.
Legal Basis
According to the General Data Protection Regulation (“GDPR”), if you reside in the European Economic Area (“EEA”), we process your data under the following legal bases:
- Your consent;
- The performance of the contract between the Site and the user;
- Compliance with our legal obligations;
- For our legitimate interests, provided they do not override your fundamental rights and freedoms.
Retention
When you place an order through the Site, we will maintain your order information for our records unless and until you ask us to delete this information. For more information on your right to erasure, please see the 'Your Rights' section below.
Automated Decision Making
If you reside in the EU, you have the right to object to processing based solely on automated decision-making (including profiling).
The processor Shopify uses limited automated decision-making to prevent fraud, which has no significant impact on the user.
Services that include elements of automated decision-making include:
- Temporary blacklisting of IP addresses associated with repeated failed transactions. This blacklist persists for a small number of hours.
- Temporary blacklisting of credit cards associated with IP addresses on the blacklist. This blacklist persists for a small number of days.
Your Rights
GDPR
If you reside in the EU, you have the right to access personal data we hold about you and to ask that your personal data be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information provided above.
Your data will initially be processed in Ireland and then transferred outside of Europe for further storage and processing, including to Canada and the United States. For more information about how data transfers are in compliance with GDPR, see the Shopify GDPR whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.
Cookies
A cookie is a small amount of information that is installed on your computer or device when you visit our Site. We use various different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make the browsing experience better by allowing the site to remember user actions and preferences (such as login and region selection). This means that you don't have to enter this information again each time you return to the site or browse from one page to another. Cookies also provide information about how people use the site, for example, whether it's the first time they visit or if they are frequent visitors.
We use the following cookies to optimize your experience on our Site and to provide our services.
[Make sure to check this list with Shopify's current cookie list on the merchant storefront: https://www.shopify.com/legal/cookies]
Cookies Necessary for the Functioning of the Store
| Name | Function | Duration |
|---|---|---|
| _ab | Used in connection with access to admin. | 2y |
| _secure_session_id | Used in connection with navigation through a storefront. | 24h |
| _shopify_country | Used in connection with checkout. | session |
| _shopify_m | Used for managing customer privacy settings. | 1y |
| _shopify_tm | Used for managing customer privacy settings. | 30min |
| _shopify_tw | Used for managing customer privacy settings. | 2w |
| _storefront_u | Used to facilitate updating customer account information. | 1min |
| _tracking_consent | Tracking preferences. | 1y |
| c | Used in connection with checkout. | 1y |
| cart | Used in connection with shopping cart. | 2w |
| cart_currency | Used in connection with shopping cart. | 2w |
| cart_sig | Used in connection with checkout. | 2w |
| cart_ts | Used in connection with checkout. | 2w |
| cart_ver | Used in connection with shopping cart. | 2w |
| checkout | Used in connection with checkout. | 4w |
| checkout_token | Used in connection with checkout. | 1y |
| dynamic_checkout_shown_on_cart | Used in connection with checkout. | 30min |
| hide_shopify_pay_for_checkout | Used in connection with checkout. | session |
| keep_alive | Used in connection with buyer localization. | 2w |
| master_device_id | Used in connection with merchant login. | 2y |
| previous_step | Used in connection with checkout. | 1y |
| remember_me | Used in connection with checkout. | 1y |
| secure_customer_sig | Used in connection with customer login. | 20y |
| shopify_pay | Used in connection with checkout. | 1y |
| shopify_pay_redirect | Used in connection with checkout. | 30 minutes, 3w or 1y depending on value |
| storefront_digest | Used in connection with customer login. | 2y |
| tracked_start_checkout | Used in connection with checkout. | 1y |
| checkout_one_experiment | Used in connection with checkout. | session |
Reporting and Analytics
| Name | Function | Duration |
|---|---|---|
| _landing_page | Track landing pages. | 2w |
| _orig_referrer | Track landing pages. | 2w |
| _s | Shopify analytics. | 30min |
| _shopify_d | Shopify analytics. | session |
| _shopify_s | Shopify analytics. | 30min |
| _shopify_sa_p | Shopify analytics relating to marketing & referrals. | 30min |
| _shopify_sa_t | Shopify analytics relating to marketing & referrals. | 30min |
| _shopify_y | Shopify analytics. | 1y |
| _y | Shopify analytics. | 1y |
| _shopify_evids | Shopify analytics. | session |
| _shopify_ga | Shopify and Google Analytics. | session |
The length of time a cookie stays on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing, and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are placed on your device.
You can control and manage cookies in various ways. Please note that removing or blocking cookies can negatively impact your user experience, and some parts of our site may not be fully accessible.
Most browsers accept cookies automatically, but you can choose to accept or decline cookies through your browser controls, usually found in the browser's 'Tools' or 'Preferences' menu. For more information on how to modify your browser settings or how to block, manage, or filter cookies, you can find in your browser's help file or at: www.allaboutcookies.org.
Also, please be aware that blocking cookies may not prevent how we share information with third parties, such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these third parties, please follow the instructions in the 'Behavioural Advertising' section above.
Changes
We may update this Privacy Policy from time to time to reflect, for example, changes in our practices or for other operational, legal, or regulatory reasons.
Complaints
As mentioned above, if you wish to file a complaint, please contact us by email or by mail using the details provided in the "Contact" section above.
If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority or our supervisory authority here: https://www.cnpd.pt/
Last updated: October 19, 2023